Montagu Dried Fruit Case Study

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Montagu Dried Fruit Case Study

Montagu Dried Fruit

Brand Awareness & Social Media Growth

Montagu Dried Fruit and Nuts is South Africa’s preferred supplier of premium quality dried fruit, nuts and seeds.

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The Task

Brand Awareness:

  • For Montagu Dried Fruit and Nuts
  • For nationwide franchisees and their respective stores
  • Social media management and growth

The Aim:

  • Engaging with Facebook users to increase brand awareness of local stores
  • Grow page following across Facebook, Twitter, Instagram, LinkedIn and Pinterest

The Strategy

Content Plans:

We strategised, drafted, and scheduled monthly content plans with daily themes:

  • Competitions
  • Recipes
  • Behind the Scenes
  • Health
  • Blogs and Articles
  • Humour
  • Events

Facebook Advertising:

We drafted monthly campaigns to increase likes (page-like campaigns) and engagement (boosted posts).

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Results

20%

Increased Website Traffic 

16,858

Increased Social Media Following

31%

Increased Social Media Engagement

Ready for a new

Business Adventure?

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Ready to start innovating your brand with us?

Get in touch now.

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