5 Social Media Mishaps That Could Get You Fired

This is not a drill, people. Your boss and your customers are keeping an eye on every tweet, like and hashtag you post on social media. Before you panic and decide to purge yourself of all your social platforms and become a hermit, keep reading.  Here are 5 Social Media Mishaps you should avoid at…

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Instagram Stories are now accessible from the web

Instagram Stories has become an integral part of the Instagram experience. Inspired by Snapchat, ‘Stories’ is used by over 250 million people every day. Instagram announced that from 31st August you can view stories from your desktop. How to view Instagram Stories from your desktop You can view Instagram stories the same way you would…

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Three Things You Have To Let Go Of Before They Kill You

Are you an entrepreneur like me? You need to sit up and take note if this. Your schedule is probably jam-packed, but stop for a minute, breathe, look up at the sky (or the ceiling) and thank heavens you don’t work in a corporate hell hole (put down your CV, there’s no turning back now!).…

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Why Digital Marketing is Like Game of Thrones

Digital Marketing

If you’re a fan of Game of Thrones you’ll appreciate the level of hard work that went into writing those books. So far, George RR Martin (GRRM) has enthralled the world with his vivid imagination, the detailed history of the Seven Kingdoms, and especially the gut-wrenching tragedies behind the characters. Game of Thrones has everything from dragon-riding fire queens,…

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How to make an effective marketing plan on a small budget

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With the challenging economic climate that’s settled on South Africa like a dark winter cloud you might find that your business has hit a bit of a lull; phones aren’t ringing off the hook like they used to and you find yourself thinking of ways to cut back on costs. You haul out your budget…

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Dylan on Mix FM

Shift one blog podcast

Dylan was recently interviewed on MixFM.   Check out this podcast and hear what she has to say about Integrated Marketing:   [soundcloud url=”https://api.soundcloud.com/tracks/252306851″ params=”auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false&visual=true” width=”100%” height=”70″ iframe=”true” /]

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Business Owner: Three Skills You Can’t Fake

Shift One digital blog

By Dylan Kohlstadt As entrepreneurs and business owners, we have to wear many hats: CEO, rain-maker, negotiator, tenant, employer, supplier, and the list goes on. However, as we grow in business, the gaps in our knowledge start to show as our core business strengths begin to shine through, and our ‘wing it on a prayer’…

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Why Being Nice to Others in 2016 Could Grow Your Business

Shift ONE blog

By Dylan Kohlstadt   When it comes to running a business, ‘nice’ is not a word that I throw around very often.   So when I say ‘being nice can grow your business’ I’m not being flippant or insincere. When I say ‘be nice’, you should sit up and take notice, because this perspective could…

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