#Lockdown Live: Guide to customer journey mapping

Web design tips

Lockdown Live: A Guide to customer journey mapping Customer journey mapping is about crafting an intentional journey for your customers and includes every interaction and touchpoint that they have with you whether it is digital or in person. It is very important as it allows you to better understand your customer, and also gives you…

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10 Marketing Tools that Will Help Grow Your Business in 2020

Social Media

Marketing and technology work together concurrently as they are both constants and everchanging. Businesses are therefore expected to adjust their marketing strategies to keep up with new developments in technology and society. Change is happening all the time. Digital marketing tools allow technology to keep content current and correct. Using digital marketing tools increase growth…

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5 Social Media Mishaps That Could Get You Fired

Social Media Blog

This is not a drill, people. Your boss and your customers are keeping an eye on every tweet, like and hashtag you post on social media. Before you panic and decide to purge yourself of all your social platforms and become a hermit, keep reading.  Here are 5 Social Media Mishaps you should avoid at…

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How to Create a Successful Social Media Strategy

Creating social media goals from business objectives.

Having a well thought out Social Media strategy for your business is fundamental to success in today’s always-on digital landscape. Mastering the many different aspects of your Social Media strategy can often feel overwhelming. It can be a long and challenging process. Aligning Social Media Goals with The Business’s Objectives A good place to start…

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Dynamic Strategy: How to plan for the unpredictable

Dynamic Strategy

As a result of the COVID-19 virus, businesses around the globe have been caught unawares and have been significantly impacted, scrambling for solutions belatedly. This serves to highlight the importance of having a robust and dynamic strategy in place to manage your business during times of unexpected uncertainty and crises.  A sound and dynamic business…

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Free Downloadable: Your Personal Brand Workbook

Downloadable Workbook

It may sound corny but it’s true – you are unique. Each one of us also has something to share with others; something that can help someone else by sharing it – whether it’s your story, your skills or your knowledge, social media is here to help you create an audience and amplify your voice.…

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