The Role of Big Data in Marketing

THE ROLE OF BIG DATA INDIGITAL MARKETING. Big Data is an important part of digital marketing. When it’s analysed correctly, it allows you to make smarter business decisions that can lead to the success (or failure) of your digital marketing efforts. And yet, it is also complex… Contact us Are you ready to harness Big…

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2025 Marketing Trends: How Brands Can Win in a Decentralised, AI-Powered World

digital marketing trends 2025

It’s 2025 and AI has rewritten the rules, Web 3.0 is shaking up digital marketing strategies, and consumers are demanding more authenticity than ever. Forget traditional funnels and cookie-cutter ads – brands need to focus on personalisation, decentralised platforms, and immersive experiences to stay relevant. So, what does this all mean for your business? In…

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From Basics to Brilliance: Digital Marketing Fundamentals for 2025

Success in marketing doesn’t come from chasing every shiny new trend. It’s about nailing the basics – those trusty digital marketing fundamentals that [should] form the basis of any campaign. Whether you’re refining buyer personas or sprucing up your website, these digital marketing fundamentals can get you measurable growth. What are the Digital Marketing Fundamentals?…

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Lead Generation v2

Lead Generation If you’re a business, then you need customers. We can help you. We have different lead generation packages to suit every need. Work with us What is Lead Generation? Lead generation is the process of identifying and attracting potential customers, known as “leads,” who have shown interest in your product or service. This…

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Case Studies

Digital Marketing Case Studies At Shift ONE, we work with premium B2B and B2C brands across the world to grow their businesses through strategic marketing. Want to join in on the fun? Work with us We know what works If you’re looking for a digital marketing partner who truly gets your vision, we are here…

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Top 10 Criteria for a Killer Website

Your website is the start of your relationship with a customer. Whether they found you via a Google search ad, search engine optimization (SEO), a Facebook ad or a friendly blogger, most people will first search for your company website and check it out in order to form an opinion of your business, before deciding…

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Managed Marketing Services

shift one team

Managed Marketing Services Eager to outsource the stress and complexity of marketing? Think of us as the rocket fuel powering your growth, while you steer toward new horizons. That’s managed marketing services, and we’re the partner you’ve been looking for. Contact us What are managed marketing services? Managed marketing services refer to a full-service, outsourced approach…

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Shift ONE | B2B Digital Marketing Agency

The out-of-this world digital marketing agency for leading B2B brands Are you an established B2B business, looking to grow your brand? Then work with the leading global B2B digital marketing agency that knows how to do it…we shift heaven and earth to get you the results you need. Contact us We know how and we…

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Building a Website? These Three Tips Could Save You Money

So you’ve started your business and things are going swell. All you need is a rocking website and the customers will start pouring in, right? Right! If you’ve started building your own website or have found a great web developer, you’ll know that creating a website is a skill-driven process that takes some serious know-how…

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Best CRM for Small Businesses

The Best CRM for Small Businesses We get it – as a small business owner, you might think CRMs are just for big companies with deep pockets and tech teams. You might worry they’re too expensive, complicated, or simply not necessary for your needs. But trust us, the right CRM can make a world of…

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